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FEED
Art and Design Module on Food and Technology

Week 1: Ingredients
Principles and terminology of magazine design

Week 2: Lunch Box
Layout and print pages

Week 3: Recipes
Typography and layout

Week 4: Food Blog
Working with images for online and print

Week 5: Workshops
Letterpress, Book Bindingg

Week 6: Workshops
Risography

Week 7 and 8: CANTEEN
Planning and producing live content in external site

Week 9 and 10
Food Zine Project

 

Week 1

Ingredients
Principles and terminology of magazine design

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FOOD MAGAZINES

Break into small groups and discuss your magazine.
Look at:

Cover design
Cover information
Target audience
Choice of stories
What size is it?
What types of paper is it printed on?

Who is the designer?
Who is the art director?
Where is is published?
Who advertises in it?

What interesting design ideas have they used?
How have they used type?
How many different fonts are there?
How have they treated photographs?
And colour?
And illustrations?
Can you spot how the use of grids and page layout guides?

What is your favourite page?
What you do like about it?
What is your least favourite page?
Why?

Prepare a 5 minute presentation of your magazine to serve up to the rest of the groups.

 

 

Week 2

Lunch Box
Layout and print pages

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LUNCH BOX

This week you will make a two page magazine spread using a grid with text and image boxes. Use the text and images provided to place content into your page layout . You do not need to use all of the images but can decide what content you want to choose to create your unique lunch box design.

We will be looking at the Bento Box, a Japanese style lunch box that usually contains rice, meat or fish, with vegetables and fruit. They are often rectangle boxes made up of smaller compartments inside containing the different ingredients, with lots of attention given to the colour and presentation of the food. Use this food design philosophy to create your page design. It may help to make a plan of your design on paper before you begin.

Create a new folder on your computer called ‘You Name, Bento Box’. Copy the text and image files into this folder. Open InDesign and make a New Document from the File Menu. In the document setup box create a document with 3 A4 pages and select facing pages. Save this document as ‘Your Name, Bento Box’ into your folder of the same name.

 

xThis week you will be working with high and low res images to create a magazine spread, an animated gif and a printed image poster/ leaflet.

EXERCISE 1: Recipe image

Demonstation on how to prepape a high resolution image for use in a printed magazine.
Collate your images from your cooking brief.
Look through the shared folder at the different sizes of the photographs people have taken.
Choose one with a good resolution and size. Consider cropping, colour correction and file format.
Select an image an prepare it in Photoshop to be used in an A4 printed magazine page.
In InDesign place it next to your recipe text from last week and save the layout as a double page spread. If it is a full page image consider using 3mm bleed.

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EXERCISE 2: Animated gif

Demonstration on how to make a gif using an online gif generator
Do an image search looking for 10 food related images on a shared theme in google images.
Take these images from the internet and save into a folder.
Look at the varying file sizes and dimensions.
Produce an animated gif that will fit into an online space of 800 x 600 pixels.
Upload it onto a tumblr.

EXERCISE 3: Image poster/ leaflet

Create an image leaflet / poster made up of at least 5 images of different sizes.
Go to Elephant and Castle shopping centre or the food containers behind the shopping centre to shoot at least 5 photographs either in pairs or individually.
Working individually you should set up an InDesign document with 2 x A3 pages.
Page 1 is a poster made up of 1 x A3 image or collage of images.
Page 2 is made up of :
1 x A4 image
1 x A5 image
2 x A6 images
Resize and rework each image in Photoshop and place into the InDesign document and print out for the end of the lesson. Fold and trim to size.